Tudor Submariner Snowflake

About the Watch

In the 1970s Tudor began to modernize their Submariner line and finally differentiated their brand, overcoming the reputation of just being a good value Rolex. Changing their movement and ditching many of the Rolex aesthetics which were present in previous Submariners, Tudor took a huge risk at the time in an effort to differentiate itself. This resulted in the launch of the first "Snowflake", getting its nickname from the new "Snowflake" hands which replaced the Mercedes hands of previous modells paired with distinctive, luminous square hour markers, earning its reputation as a fun younger brother to the more serious and conservative Rolex watches.

About the Brand

Montres TUDOR SA is a Swiss manufacturer of luxury wristwatches based in Geneva. Registered in 1926 by Hans Wilsdorf, the founder of Rolex SA, the brand remains a sister company to Rolex, both companies being owned by the Hans Wilsdorf Foundation. Over time Tudor became especially well known for its tool watches, producing watches for professional divers and the military. Between the 1960s and 1980s several navies issued Tudor Submariners to their divers, including the US Navy SEALs, and the French Marine Nationale (French Navy).